A clothing brand pop-up event in London turned into a chaotic and disruptive scene, leaving many shocked. The event was organized by two brands, Poser London and Up in Flames, known for their stance against fast fashion.
They had advertised a free clothes giveaway, which drew hundreds of people to Broadwick Street in Soho. However, what was meant to be a fun and exciting event quickly spiraled out of control.
As the crowd grew, a group of teenagers began causing trouble. They started shouting offensive slogans, including phrases like “f*** the feds,” and some even climbed onto an unattended police car.
One boy was seen wearing a police jacket and standing on top of the vehicle, looking around as if he owned it. The situation became so intense that the police were called to the scene. Officers arrived on bikes but found it difficult to manage the large and unruly crowd.
Despite the police presence, the group continued their disruptive behavior. Two boys, both under the age of 16, were eventually arrested. They were accused of stealing from the police car, damaging it, and causing a public disturbance. Both were released on bail while the investigation continues.
The event itself was supposed to be a simple giveaway, but the sheer number of people who showed up created safety concerns. Some attendees reported feeling “crushed” in the crowd, and the atmosphere quickly turned from excitement to chaos. The police confirmed that one of their vehicles was damaged during the incident, and they had to issue a dispersal order to clear the area and prevent further trouble.
This was the first time one of these pop-up events had led to such a dramatic and negative outcome. The brands involved, Poser London and Up in Flames, have been asked to comment on the situation, but no response has been shared yet. The incident serves as a reminder of how quickly large gatherings can escalate and the importance of proper planning and security to ensure everyone’s safety.
